Holberton > Announcements

Holberton School: Define Your Future

A brand goes deeper than a logo and a color. Deeper than a catchy mission statement. Our brand is the promise we make to our students, to our partners, and to ourselves. Today, we invite you to Define Your Future.  


Holberton’s new brand signature


Today, Holberton is launching our new brand identity and our new website; both developed to more closely align with who we are. We are a school that helps our students achieve their dream career in tech. We are an economic growth engine that helps partners, governments and countries develop their own local Silicon Valley workforce. We are opportunity for everyone, regardless of race, gender, or background. Our system, method, and scalability helps everyone we serve in defining their future.

At Holberton, our purpose is to create the best outcomes possible for our students regardless of where they come from or what means they have. We define our success by the success of those we serve; the very model for our school depends on us helping our students achieve lifelong and meaningful changes to their careers. Our new brand identity, with how critical our students are to our shared success, put our students and alum at the very center of how we express ourselves.


New website (Homepage) | Modelling: Leo B. – SF cohort 6



New website (Screenshot of the foundation page)  | Modelling: Nicole C., SF cohort 8



New website (Screenshot of the methodology page)  | Modelling: Ca’nese C., SF cohort 6,
Stefan S., SF cohort 7



With our new brand and website, there are no models or actors: Every person shown on our site is student, alum, or staff. The environment they were photographed in is our San Francisco campus. The outcomes we promote on our new site are real results. As we invite everyone to Define Your Future, we want our current students, future students, and future partners to know that our results are making real and positive impacts in lives around the world.

Special recognition for extraordinary contributions to our new brand:

Brand identity development

Amandine Aman, Director of Marketing at Holberton School

Jannis Seymens, Marketing Manager at Holberton School

Agency: Savagecorp, with special thanks to Brett Mascavage and John Yi

Website Development and Testing

Guillaume Salva, CTO at Holberton School

Kiren Srinivasan, Software Engineer at Holberton School

Modelling & Photography

Aaron Smith, editorial and advertising photographer  
The Holberton School student body, models

Holberton School is expanding!

We are pleased to announce our latest campus in a location very near and dear to our hearts. Our connection with the new campus runs deep, show’s Holberton’s approach to a Blue Ocean development of technical education, and a new student body that we know is adept to taking on new challenges with a true “dive right in” mentality.

Introducing, Holberton School Atlantis!

We believe our next class of Hippokampoiers (“Seahorses” in French, and our school’s mascot) will be ready to dive deep and withstand the pressure of our accelerated program. Located approximately 150m underwater off the coast of Florida, our new campus will feature lots of tropical weather in an environment designed to foster cooperation and teamwork. Combined with our peer-learning based curriculum, we expect this next class to cooperate as well as sea otters holding hands

Our new campus provides many unique benefits to our students in Atlantis: The ability to get a top-tier technical education that supports long-term skill development, through our ISA students will be able to start their education with $0 upfront  tuition to start, and our new campus’ integration into nature will provide incredible health and stress relief benefits:

Welcome to the Mahi Mahi collaborative location.

“We’re proud to be partnering with Holberton School. We believe their approach to fostering student growth through collaboration and peer learning will help our students come together in a pod that will help Atlantis become the next hub for tech, despite what salt water does to electronics” – Marlin Lineman, Mayor of Atlantis

(Pictured: Students preparing for an immersive peer-learning session)


With this announcement, we’re looking forward to welcoming our next cohort this June around the world and under the sea. And through our education, we hope to help people prepare for their dream career in a tech bubble that will never burst.